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CES has long past all-digital for the first time this year. Unsurprisingly, some companies are the use of the format change to test with their live-streamed press conferences. LG, for instance, used an absolutely virtual human referred to as Reah Keem to promote some of its products today.

Sporting a hoodie with the slogan “stay punk forever,” she defined that tour was once a necessary part of her life, and how desperate she was once to roam around the world and perform as soon as again. Keem used these needs to transition into the LG CLOi UV-C Robot, an already-announced machine that makes use of ultraviolet light to disinfect public and typically famous areas.

“Having stated that even though looks, like it’s gonna be a whilst to we, can have gigs and parties returned on,” the fictional musician continued. “So till then, I’m going to name in my studio and work on my movies and stuff.” She then pivoted to the ultra-modern LG Gram laptop, emphasizing the thinner bezels and high-resolution display, a high-end reveal aimed at the picture and video professionals.

“Well, that’s it for me for now,” she concluded. “But continue to be tuned because subsequent up is a thrilling update on our beloved LG ThinQ. Over to you, Sam.” Keem’s presence used to be uncommon however no longer completely unexpected. LG had already introduced that it was once working on a virtual human and promoted her existence via an Instagram account.

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The approach is largely comparable to Seraphine, a League of Legends champion that additionally collaborated with a fictional band referred to as K/DA. She pretended to be actual via various social media accounts that led up to a stay AR-powered cameo at the League of Legends World Championship closing year. A company backed by using Samsung additionally grabbed headlines with an ‘artificial human’ at CES last year. It didn’t pretty live up to the hype, however, there’s actually interest in the thought and digital characters generally.